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London Design Festival X London College of Communication
Design Action


2020

PROJECT TYPE

COLLABORATIVE TEAM

Branding & Identity

Niharika Mishra
Hessa Alhabbad
Mo Zhou
Rosa Damn
Flavia Mazzoni
Ana Sofia -
Gonzalez Villareal

Proposed Concept
Fission.

As part of our Master's Programme Collaborative unit, we were asked to pitch exciting branding solutions for an upcoming design exhibition. This event would be hosted at London College of Communication as part of the London Design Festival event in 2020.

The "Design Action" exhibition at LCC intends to be a celebration of design research, innovation, and the exchange of creative knowledge. Our research led us to draw analogies between design action and nuclear fission. 

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Event Exclusive Stickers

Handed out to visiting guests 

upon arrival.

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The action of design is an intricate process where every action sparks a new one and leads to new thoughts and idea.

The fission concept speaks to the realisation that a design process is not linear but explores many different directions, research areas and disciplines before reaching the final result.

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Event Application

Designed to help guests navigate through the exhibition and keep track of scheduled events.

Event Page

Digital banner created for online promotional activities.

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