FLYER MILES _

SOLUTION

Bangkok Airways is a domestic and international airline from Thailand. Since its establishment of the company in 1968, the company’s image and identity has remained the same. 

To update the brand’s image, a new color palette was introduced. The airline
itself specializes in flights between southern islands. The visuals are inspired
by Thailand’s tropical landmarks along with the technicalities of flying.

OBJECTIVE

Redesign the visual identity for an existing transportation company. To create
a brand manual for the new system. The challenge was to keep the integrity of the brand while giving it a brand new look.